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Writer's pictureInside Audio Marketing

iHeartMedia And The Recount Launch Podcast Partnership Ahead Of 2020 Election.


The Recount, a political news and culture website, has announced a partnership with the iHeartPodcast Network to co-produce a series of podcasts ahead of the 2020 election. The first three weekly shows will debut this month and continue past Election Day into the new year when there is a new administration or the current one charting its path for another four years.


“Getting smart on politics is no longer optional,” said Nomi Ernst Leidner, EVP of Programming and Development for The Recount. “Partnering with iHeartMedia enables us to venture into podcasts and continue producing high-quality content that educates people on politics in a digestible and engaging way,” she said.


There are a lot of places online to find political news and commentary, but iHeartPodcast Network President Conal Byrne thinks with people checking the news more frequently, they will look to access the easiest format possible — in many cases a podcast. “Pairing our network with The Recount’s focus on accessible content creates a powerhouse slate of political podcasts that will help our listeners better understand politics as we approach the 2020 election,” he said in the announcement.


The first three podcasts borne out of the partnership include:

  • Hell and High Water with John Heilemann. Author and TV host John Heilemann will have a series of conversations with the people shaping our culture in politics, entertainment, business, technology, and beyond. Heilemann will explore how the country is grappling with this tumultuous moment and attempting to pull through and rise above it. Episode one debuts September 8.

  • Battleground with David Plouffe and Steve Schmidt. The podcast pairs up David Plouffe, Barack Obama’s 2008 campaign manager, and Steve Schmidt, who was John McCain’s 2008 chief strategist. Opponents then and co-hosts now, Plouffe and Schmidt will dissect America’s most consequential political battles. The podcast will launch on September 14.

  • Just Something About Her with Jennifer Palmieri. The show is hosted by Jennifer Palmieri, the former communications director for the Obama White House and Hillary Clinton’s 2016 presidential campaign. Palmieri explores why after decades of making steady progress women find themselves banging up against the same glass ceilings. The show features interviews with powerful women from business, politics, the arts and journalism to learn how they found a way to break through and create their own path to success. The weekly podcast debuts September 24.


“This exciting trio of podcasts from hosts who’ve operated at the highest level of politics will help listeners cut through the bullsh*t and understand the big picture of what’s happening ahead of Election Day and beyond,” said Heilemann, who co-founded The Recount last year with entrepreneur John Battelle and serves as its Executive Editor.

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