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Study: AM/FM Radio Dominates Audio Listening Among GM Drivers.
A new analysis from Westwood One and Edison Research concludes that AM/FM radio remains the dominant ad-supported audio platform among General Motors drivers, giving automakers and dealers a powerful channel for reaching both loyal customers and owners of competing brands. That’s according to an article authored by Westwood One Chief Insights Officer Pierre Bouvard, who examined listening habits of GM vehicle owners using data from Edison Research’s first-quarter 2026 “Share
Inside Audio Marketing
4 minutes ago2 min read


iHeartMedia, Netflix Expand Video Podcast Deal With Three New Shows.
In a signal that both Netflix and iHeartMedia like what they’re seeing with the engagement of video podcasts, the two companies are expanding their partnership. The move will bring a broader collection of video episodes of iHeartPodcasts-produced series to Netflix, including shows from Kate Hudson and Oliver Hudson, Lele Pons and Martha Stewart. The expansion builds on iHeartMedia and Netflix’s previously announced exclusive video podcast collaboration, unveiled last December
Inside Audio Marketing
6 minutes ago2 min read


Salem’s Allen Power Announces Retirement, Will Remain Senior Advisor.
Salem Media has announced that Allen Power, President of its Broadcast Media division, will retire Sept. 30 after a 50-year career in broadcasting. In a news release, Salem said Power will remain with the company as a senior advisor. The announcement coincided with the 50th anniversary of Power’s first day in broadcasting. He began his career on June 15, 1976, and has spent the past 26 years with Salem Media. Power joined Salem in 2000 as the company’s first GM in Atlanta. He
Inside Audio Marketing
7 minutes ago2 min read


PPMs: AC Rules In Four Of Day 1’s Eight Markets.
Think back to 2025. When was the first Nielsen survey of that year where adult contemporary stations were on top in half of Day 1’s non-embedded PPM markets? Was it January, holding over from the always-powerful Holiday book, or maybe May? The answer may surprise you. It was December 2025, the only regular survey during last year when ACs ruled in four of those eight markets, before taking over during the Holiday survey’s four weeks of Santa-casting. For 2026 to date, it’s a
Inside Audio Marketing
9 minutes ago4 min read
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