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‘Giggly Squad’ Wins Podcast Of The Year As iHeartPodcast Awards Return To SXSW.
iHeartMedia brought podcasting’s biggest names back to Austin Monday night, as the eighth annual iHeartPodcast Awards took over ACL Live at the Moody Theater during SXSW for an event that spotlighted top shows and creators from across the industry. The independent show “Giggly Squad,” hosted by Hannah Berner and Paige DeSorbo, took home the night’s top honor, Podcast of the Year, capping a ceremony that blended celebrity appearances, fan-voted awards, and industry recognition
Inside Audio Marketing
8 hours ago2 min read


Podcast’s Share Of Listening Grows, But Nielsen Says Marketers Undervaluing ROI.
Podcast listening now accounts for a growing share of Americans’ ad-supported audio time, reinforcing its position as a core component of the media mix, according to Nielsen’s latest “ Audio Today ” report. The report shows podcasts represented 21% of ad-supported audio listening during the fourth quarter among adults 18 and older. The data — from Edison Research’s Share of Ear — shows podcasts rank second only to AM/FM radio, whose 61% share remains the clear leader. “The re
Inside Audio Marketing
8 hours ago3 min read


TNA Wrestling Leverages iHeartMedia Network To Reach Broader Audience.
TNA Wrestling and iHeartMedia have launched a comprehensive partnership aimed at connecting fans with TNA’s live events, weekly television, and digital content throughout 2026. The multiplatform collaboration will integrate iHeartMedia’s branding across TNA’s premium live shows, digital platforms, and fan experiences, while leveraging iHeartMedia’s podcasts, national network of radio stations, and streaming platforms to engage audiences across the U.S. As part of the agreemen
Inside Audio Marketing
8 hours ago2 min read


Most Stations In Country’s Top 20? Texas Holds ‘Em.
As Day 1 of CRS 2026 begins in Nashville, Inside Radio salutes the top 20 country stations based on persons 6+ cume delivery in PPM markets during Nielsen’s fall 2025 wave (October-to-December three-month average), as compiled by ACT 1 Systems. Inside Radio’s TOP 20 rankings are based on actual listenership and are not a popularity contest decided by a few dozen individuals. Six markets claim two stations each, and three of those markets are in the same state — that’s rig
Inside Audio Marketing
8 hours ago3 min read
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