According to MediaRadar, of the travel industry’s $4 billion ad spend in 2025, just 4% went to AM/FM radio and even less to podcasts, vs. 18% to spot TV, cable and broadcast network TV.  Big mistake, says Cumulus Media/Westwood One Audio Active Group Chief Insights Officer Pierre Bouvard in  Westwood One’s blog , citing research showing that “audio should represent a much greater proportion of the travel intenders media plan.” A comparison of audio media to TV from MRI-Simmon

Digital audio is moving from an experimental line item toward a core part of advertiser media strategies, however marketers say the channel’s next phase of growth will depend on how well it can prove performance. A new survey from Emarketer and Amazon Ads finds that 79% of U.S. marketers have used digital audio advertising, with adoption accelerating rapidly. Nearly 40% began advertising in the channel within the past two years. Today, 67% of advertisers include streaming aud

Two-thirds of retail and restaurant store managers in the Northeast reported that their 2025 sales were equal to or higher than 2024 levels, with customer traffic either increasing or holding steady, according to a new survey by Levin Management Corporation . The annual survey of tenants across New York, Connecticut, New Jersey, Pennsylvania and Virginia also found that about seven in 10 respondents expect sales performance to improve in 2026, though nearly the same share sai

Graham Holdings, the company that previously owned the Washington Post, is stepping up its coverage of the DC metro area following last week’s firing of a third of the newspaper’s staff last week by billionaire Jeff Bezos. Only this time, Graham will do it via podcasting. City Casts, the network of daily local news podcasts and newsletters, has announced it will size up and expand its efforts in the Washington area to fill the gap left by the Post layoffs. “City Cast is going