AM/FM radio continues to be a frequent part of consumers’ media habits, with new research from Katz Radio Group finding that listeners maintain strong connections to their favorite stations and on-air personalities despite growing competition from digital entertainment platforms. The findings come from a custom online survey conducted in June among 1,600 U.S. consumers. According to the study, more than 86% of radio listeners tune in regularly, underscoring radio’s continued

Radio remains one of the most stable media platforms in an increasingly fragmented landscape, according to Crowd React Media’s newly released State of Media 2026 report, which points to growing consumer fatigue with algorithm-driven and AI-generated content. The study, based on a survey of 1,094 U.S. adults conducted in March and April, introduces the concept of “habit softening” to describe a growing gap between a platform’s overall reach and the frequency with which audienc

As automakers race to add artificial intelligence, personalization, and location awareness to connected vehicles, broadcasters may soon be at a crossroads. The dashboard is becoming more sophisticated than ever, but many of the trends that are reshaping the in-car experience could ultimately play to radio’s strengths. Connected vehicle analyst Roger Lanctot says discoverability, personalization, local relevance, and location-based advertising are becoming driving dashboard fo

Women’s sports are emerging as a growing opportunity for advertisers, delivering strong audience engagement and expanding viewership while offering a less crowded and often less expensive alternative to major sports properties. According to industry forecasts cited by Emarketer, viewership for women’s live sports is expected to increase 6.9% this year, significantly outpacing the 0.4% growth projected for live sports overall. The trend is drawing increased attention from mark