The political advertising business is heading into its final weeks and new figures from Kinetiq Political Insights offering some indication of how much money remains to be spent. While KPI isn't offering fresh radio numbers, its latest television spending data provides some clues about what radio stations may also be experiencing as the campaign enters its final weeks. It reports there is more than $1 billion in television advertising already scheduled to run before Election

Host-read advertising has a stronger influence on purchasing decisions than prerecorded spots among daily radio listeners, according to new findings from The Podcast Study 2026. The research also finds that host endorsements can improve ad awareness, brand recall and trust, highlighting the value of radio personalities to advertisers beyond their on-air audience connection. The study finds that 47% of daily radio listeners say host-read ads strongly influence them to try or b

Cumulus Media has completed its financial restructuring and emerged from Chapter 11 bankruptcy protection, eliminating approximately $550 million in debt and strengthening its financial position. The Atlanta-based company announced that it had completed the process on an accelerated timeline consistent with its original expectations, following receipt of all required approvals, including from the Federal Communications Commission. Cumulus said it continued operating normally

YouTube have the largest global podcast audience, but the competition for American listeners remains considerably more crowded. A new report from MIDiA Research finds that while YouTube has emerged as the world’s largest podcast platform, several audio services continue to command a substantial share of the U.S. market. The findings offer a more nuanced picture of podcasting’s changing competitive landscape as the industry approaches one billion monthly active accounts worldw

A horror podcast that has generated more than 3 million downloads is making the leap to Hollywood. Cineverse has struck a deal with viral horror creator Trevor Henderson to turn “Mayfair Watchers Society” into a feature film, extending the scripted audio franchise into theaters while preparing to launch its fourth podcast season. The deal marks another example of podcast intellectual property finding a second life in film, with Cineverse building on an established audio audie

The battle for control of Congress is generating record political advertising spending, and a widening field of competitive House races could be especially welcome news for local radio stations. While Senate contests continue to attract the biggest individual advertising budgets, new AdImpact analysis shows substantial dollars flowing into congressional districts across the U.S., expanding the number of local markets positioned to benefit from the final weeks of the election

For more than 20 years, adult hits — the format that, based on its taglines, plays what it wants and plays anything and everything — has clearly struck a chord with millions of listeners across the U.S. Featuring an unusually wide range of music — often spanning as many as six decades — along with a between-songs sarcastic and self-deprecating sense of humor, the format leans in various genre-based directions, depending on the market. As different as it may sound from station

Launching a podcast may be easier than ever. Keeping one going, however, is another story. New research from Podchaser finds that roughly three out of four podcasts launched in 2025 have already gone quiet, with many disappearing after just a handful of episodes. But the findings also reveal a more encouraging picture for serious podcast creators, identifying several characteristics that distinguish shows still publishing from the shows that have fallen silent. The analysis e

NAB Show New York will bring together broadcast technology suppliers, professional audio companies, streaming platforms and production specialists Oct. 21-22 at the Javits Center. The event will feature more than 225 exhibiting companies, over 150 speakers and more than 60 educational sessions covering audio, broadcast, sports media, streaming, creators and artificial intelligence. The show follows the Oct. 20 NAB Marconi Radio Awards dinner, where Hubbard Radio Washington, D

Audacy’s “The Bret Mega Show” is splitting its four-person team between two markets, with hosts Bret Mega and Anna “AB” Bohlmann relocating to a new city while Hannah Gibbs and Kevin Berghoff remain in St. Louis to provide local coverage. The show announced the change in an Instagram post, saying Mega and Bohlmann will continue doing the program from their new location, while Gibbs and Berghoff will keep listeners updated on local news each morning. The program will continue